Running a successful business is all about having a good marketing campaign in place and attending shows, fairs, events, presentations and exhibitions all related to the sector you specialise in is vital. As well as attending shows and events to evaluate your competition and to make contacts within your field of expertise, you should also use them as an opportunity to present your own business. This is easy to do by setting up a stand at an event and you will need to invest in some marketing materials Read more [...]